WIA Profile: Claudia Sousa

WIA Profile: Claudia Sousa

When it comes to selling sexual wellness, Claudia Sousa has a little trick up her sleeve: Keep customers laughing, and they’ll open their minds — and buy more sex toys.

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Tue, 12 September 2023

The Benefits of a Body Neutrality Mindset in Content and Marketing

The Benefits of a Body Neutrality Mindset in Content and Marketing

Between omnipresent social media and constricting mainstream beauty standards, most people can relate to falling into the trap of self-doubt and hypercriticism of their own physical appearance.

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Mon, 11 September 2023

Kix'ies Founder Samantha DeMartini Aims to Revolutionize Sexy Fashion

Kix'ies Founder Samantha DeMartini Aims to Revolutionize Sexy Fashion

“I was 17 years old and getting in a boy’s truck for a ride home,” she recalls. “The most popular boy at school! But as I climbed in, my skirt got stuck in my backpack, exposing my ‘nylon butt.’ You know, when a girl’s rear end is smushed into a pair of high-waisted nylon tights.”

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Sun, 10 September 2023

9 Reddit Mistakes to Avoid as an NSFW Content Creator

9 Reddit Mistakes to Avoid as an NSFW Content Creator

When it comes to sex worker marketing, Reddit often feels like an inhospitable jungle. It’s a huge hub for NSFW content, but subreddits are often run by non-sex-worker moderators who are harsh judges of what is allowed in their space.

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Sat, 9 September 2023

Turning Up the Heat on Summer Sales

Turning Up the Heat on Summer Sales

It’s no secret that the summer months can be a slow time for sales. Fans are off on vacation or saving up for trips, and bills may be higher. With this in mind, it’s important to be proactive about attracting customers during the end-of-summer slump.

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Fri, 8 September 2023

Dr. Picolya McCall-Robinson Aims to Improve Oral Sex With SugahLipz

Dr. Picolya McCall-Robinson Aims to Improve Oral Sex With SugahLipz

Dr. Picolya McCall-Robinson first conceived her idea for an oral-sex enhancement product through her work as a licensed psychologist. She observed that many of her clients, individuals and couples alike, were struggling with questions, concerns and discomfort related to their sex lives — particularly oral sex.

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Thu, 7 September 2023

Q&A: Bailey Eilish Ascends as Best Female Cam Model

Q&A: Bailey Eilish Ascends as Best Female Cam Model

After Bailey Eilish graduated from high school in Nashville, Tennessee, her parents convinced her to enroll in college. She ended up at a prestigious arts school in the heart of Philadelphia, to pursue her dream of becoming a dancer.

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Wed, 6 September 2023

A Look at the Power of Exclusive Brands in Adult Retail

A Look at the Power of Exclusive Brands in Adult Retail

One of the biggest challenges facing both brick-and-mortar and ecommerce adult retailers is staying ahead of the competition — namely, megasites like Amazon and big-box stores that offer a vast array of products at substantially lower prices.

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Tue, 5 September 2023

Getting a Jumpstart on the Calendar Season as a Creator

Getting a Jumpstart on the Calendar Season as a Creator

Tanned and oiled bodies glistening on exotic beaches. The comforting smell of freshly mowed grass. The inevitable end of summer. While these may define the very essence of August, we should also acknowledge the fact that August is the start of the holiday calendar season.

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Mon, 4 September 2023

Tips, Strategies for Enhancing Retail Profitability

Tips, Strategies for Enhancing Retail Profitability

Whether you’re a seasoned business owner or a budding entrepreneur, understanding the dynamics of profits and margins is essential for sustainable growth and success. In this column, we’ll delve into the intricacies of maximizing profits in the retail sector of the sex toy industry.

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Sun, 3 September 2023

Overcoming Obstacles in Driving Traffic From Socials

Overcoming Obstacles in Driving Traffic From Socials

Being a creator and a streamer involves more than just making content or going live. It requires promoting your profile so that people know about you and you can receive traffic. However, there are some hurdles along the way.

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Sat, 2 September 2023

10 Ways for Cam Models to Rock Branding and Promotional Assets

10 Ways for Cam Models to Rock Branding and Promotional Assets

A captivating content creator understands the importance of developing promotional assets that can significantly boost visibility, attract a broader audience and maximize earnings.

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Fri, 1 September 2023

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