Low, Mid and High-Cost Marketing to Draw Fans

Low, Mid and High-Cost Marketing to Draw Fans

Now that we are a few years out from the first lockdown, subscription-based fan pages have become the norm and every type of creator has one. If you are starting from scratch with nothing but a few fiery foot photos in your phone, the competition is going to be fierce.

View Article

Wed, 29 March 2023

A Look at the Questions Adult Store Employees Get Asked the Most

A Look at the Questions Adult Store Employees Get Asked the Most

After almost 14 years in the pleasure industry, I sometimes forget that pleasure and sex toys aren’t necessarily at the forefront of everyone else's mind.

View Article

Tue, 28 March 2023

WIA Profile: Wendy Nelson

WIA Profile: Wendy Nelson

Before she joined NETbilling, Wendy Nelson was the head buyer for a California-based firm that delivered high-end promotional gifts and awards to premium golf clubs and pro shops, as well as the LPGA and PGA Tours.

View Article

Mon, 27 March 2023

How to Navigate Visa's Updated Dispute Rules

How to Navigate Visa's Updated Dispute Rules

The global pandemic with which I share a name catalyzed a sizeable shift in the digital movement of money. According to Visa, annual ecommerce growth was 20% and person-to-person payments grew to $378 billion in 2021.

View Article

Fri, 24 March 2023

Visa Dispute Rules Updates

Visa Dispute Rules Updates

The global pandemic with which I share a name catalyzed a sizeable shift in the digital movement of money. According to Visa, annual ecommerce growth was 20% and person-to-person payments grew to $378 billion in 2021.

View Article

Fri, 24 March 2023

A Look at the Evolution of Ride-On Sex Machines

A Look at the Evolution of Ride-On Sex Machines

It’s no secret that sex toys are more mainstream than ever, but some product categories still leave shoppers feeling intimidated — or even shocked — because of their sheer power.

View Article

Thu, 23 March 2023

Global Payments Trends for High-Risk Merchants

Global Payments Trends for High-Risk Merchants

The way we pay for goods and services is changing. Research shows that customers are increasingly using innovative and varied ways to make payments.

View Article

Wed, 22 March 2023

How to Rationalize Your Design Choices When Working With Clients

How to Rationalize Your Design Choices When Working With Clients

Recently, a customer of mine made the ultimate frustrating statement: they did not “like” the primary brand color. Fortunately, I was able to demonstrate clearly why that color was chosen.

View Article

Tue, 21 March 2023

The Importance of Customer Satisfaction

The Importance of Customer Satisfaction

I doubt there is anyone out there deliberately trying to provide bad customer service. After all, without our customers, we wouldn’t be in business. Pleasing them 100% of the time is aspirational — but by paying close attention to their needs, you can get close.

View Article

Mon, 20 March 2023

Rapidly Adapting a Monetization Model

Rapidly Adapting a Monetization Model

Financial projections often do not reflect actual revenues, especially when it is a new business in which the founder has never worked before. It’s a guess, and often a wild one.

View Article

Fri, 17 March 2023

Q&A: Connie Perignon Talks Rising Stardom, Future Ambitions

Q&A: Connie Perignon Talks Rising Stardom, Future Ambitions

Connie Perignon spent much of her 20s pursuing a corporate career. She began in the fashion industry doing public relations and marketing for brands encompassing streetwear, contemporary, high-end couture and more, before transitioning into the tech space for a search engine optimization agency on the social media side.

View Article

Wed, 15 March 2023

Meet the Up-and-Coming Pleasure Purveyors of 2023

Meet the Up-and-Coming Pleasure Purveyors of 2023

Despite the COVID pandemic, the last few years have seen several new ventures emerge that are poised to disrupt the pleasure products industry with their inventions, creativeness, ingenuity, passion and gumption.

View Article

Tue, 14 March 2023

wp